Business Concepts and Project Management for consumer markets and digital services.

Market Insights & Trend Reports

With ZeroHype I team up with entrepreneurs, business stakeholder and operational teams across all consumer goods and digital service industries. Together we develop new venture concepts and turn market

Market Insights & Trend Reports

With ZeroHype I team up with entrepreneurs, business stakeholder and operational teams across all consumer goods and digital service industries. Together we develop new venture concepts and turn market

Market Insights & Trend Reports

With ZeroHype I team up with entrepreneurs, business stakeholder and operational teams across all consumer goods and digital service industries. Together we develop new venture concepts and turn market

Market Insights & Trend Reports

With ZeroHype I team up with entrepreneurs, business stakeholder and operational teams across all consumer goods and digital service industries. Together we develop new venture concepts and turn market

Market Insights & Trend Reports

With ZeroHype I team up with entrepreneurs, business stakeholder and operational teams across all consumer goods and digital service industries. Together we develop new venture concepts and turn market

Market Insights & Trend Reports

With ZeroHype I team up with entrepreneurs, business stakeholder and operational teams across all consumer goods and digital service industries. Together we develop new venture concepts and turn market

Change is
inevitable and the
only consistency
to build upon.

Let’s make change an opportunity.
With ZeroHype I team up with entrepreneurs, business stakeholder and operational teams across all consumer goods and digital service industries. Together we develop new venture concepts and turn market forces and innovation into new business, people & environmental values.
Full-scope business building for your next market move.
Benefit from my Total Lifecycle Project Management, which includes conceptual, economical and strategic business planing as well as operational value creation in product development, marketing campaigns and sales performance in one coherent project framework.
I am curious about
cultural dynamics,
people behaviour and technological innovation …
Christoph Lucas Jansa
At zerohype I research and verify new venture concepts,
design, develop and test new products and service features,
shape marketing strategies and load sales channels.

… and how entrepreneurial courage and passion for creation flip ideas into results.

Total
Lifecycle Project Management
Holistic perspective. Full-scale impact.

Along four project stages I consult on business opportunities and growth strategies and manage the product from concept to roll-out.

01.
Collect insights. Spin ideas. Select by probability and profitability.

Research reports on emerging industry and product trends, technological advancements, consumer profiles and market buzz.

Research &
Market Audit
Target
Group Value

Identification of target group(s) and their economic value according to demographic factors, spending power, purchase behaviour, peer influence, accessibility and more.

Target
Industry & Segment
Identification of industry segment(s) and their business value according to growth and demand pulls, resource intensity and market competitiveness.
Impulse
Forces of Change

Identification of key influences (impact sources) on market dynamics, operational practices and consumers’ purchase and user behaviours.

02.
Establish business objectives, strategic positioning and venture economics.
Developing business and product concepts and validating their value proposition and business model economics.
Business
Logic
Identification
Ideation & Concept
Generating ideas along design thinking methods and scoring their business value according to risk and opportunity assessments.
Assembly
BM Components
Identifying a superior value proposition and constructing a business model formation according to desirability, feasibility and viability.
Planing
Resources & Strategy
Establish business plan documentations including organisational and strategic guidelines, financial forecasts, business KPIs and project milestones.
03.
Transfer ideas into real-life customer experiences and user benefits.
Product lifecycle management from the design & development stage up to the implementation and user-testing process.
Product
Experience
Brand Identity
Position & Recognition

Concept and design of a coherent brand identity and communication persona throughout product and presentation.

Development
Design & Engineering

Design and engineering of (digital) product and service solutions from prototype to MVP and release stage.

Production
Building & Procurement
Establishment and management of product manufacturing and supply-chain partnerships including procurement and logistic issues.
04.
Designing and steering the total customer journey experience.
Enter and capture markets with entrance / growth strategies and point-of-sales channels.
Product
Experience
Campaign
Attention & Attraction

Developing market capture strategies and managing marketing campaigns from conception and design to monitoring and growth hacks.

Purchase
Conversion
Point of Sales

Establish and manage e-commerce point-of-sales channels including customer journey design, technical performance, payment and fulfilment integrations and ERP data synchronisation.

Fulfilment
Handling & Relations

Establish and organise inventory, fulfilment and after-sales services for domestic and international markets.

How can we partner up and collaborate together?

Tier 1

Business Audit & Market Insights

Rely on excellent market insights and value assessments for fast and decisive business decisions.

Tier 2

Strategy, Concept & Planing

Build new ventures based on consistent organisational planing and business steering  documentations.

Tier 3

Development & Release

Transform venture objectives into full-scope business operations from brand and product to marketing and sales.

Christoph Lucas Jansa

Venture Builder | Strategy Advisor | Product Developer

About myself

My passion and subject matter expertise is the identification and realisation of new business opportunities that emerge from service digitalisations, product innovations and legal regulations.

In my experiences as co-founder, project manager and business consultant I’ve participated along different industry segments at different project stages and obtained many insights into the functions and dependencies between venture concepts, business economics and market strategies.

On the operational side, I’ve been widely involved in (digital) product development processes as well as in marketing and sales activities, particularly in the space of customer journey designs, performance marketing and e-commerce solutions.

In the past I’ve been twice directly involved in the founding of new companies and supported several start-ups in building organisational structures and executing product development and go-to-market operations.

Besides the design and value development of physical products, including the management of supply-chain partners, procurement, quality assurance and logistics, I’ve shifted my focus in recent years foremost on the development and lifecycle management of software products and services in digital marketing and sales spaces.

Recently, I’ve further expanded my competences in the greater area of AI applications and its usage and impact on operational processes, user benefits and legal risk assessments.

Education Background

Certified Web-Developer

Web-Master Europe certification for web-development with JavaScript ES6, ReactJS, NodeJS, Express.

MBA - TU Munich

MBA degree (AACSB Level) at TU Munich with focus on innovation management and business creation. Placement semester at UC Berkeley Haas School of Business.

B.A / Amsterdam University of Applied Sciences

B.A. / Engineer's degree at Amsterdam University of Applied Science with focus on product development and supply-chain management. Semester placement at Institute of Technology, New Delhi, India.

Methods & Models

Operational Excelence

Topic Deep-Dives

Skills & Passion

Design

Administrative & Data Analysis

Web & App Development

Web & SEO Analytics